Senior-led product design and engineering — from first sketch to a part you can manufacture. The studio behind Alienware, Viper, Load King and Starbucks.
Engage one discipline or the whole pipeline — every engagement led by a senior practitioner.
Three tiers, matched to your stage — we put the choice on the table up front.
Lowest fee. B*DYNA retains IP, you get a commercial license and we share a revenue royalty.
Mid-range fee. B*DYNA retains IP with a reduced royalty and sub-license rights.
Highest upfront fee. Full IP transfer at completion — zero royalties, total ownership.
Digital Footprint is our monthly safeguard for the IP we help you create: it watches the web for copies and knock-offs of your products, alerts you with evidence, and supports takedowns and enforcement alongside your counsel.
CoCreate reads the design language of a master and returns an original product concept — yours to riff on. The fastest way to start a conversation with our studio.
AI concepts people generated and saved with CoCreate. Make your own — it's free.
Sylvian Bryan Automotive Designer Aria—The Conversational Companion
Zaha Hadid Flux Audio
Karim Rashid FlowPour
Dieter Rams Sonata
Jony Ive Aria
800hp. Quad-motor. 1.9s 0–60. Our flagship venture — engineered by the same senior team that builds for our clients.
Beyond the studio, B*DYNA runs a consumer platform — every service earns wallet credit that lowers the cost of the next.
Software products built on the same practice.
A few of the products this practice has shaped.
No junior delegation. No hourly billing. Every engagement is led by a senior practitioner with a Fortune 500 portfolio — Alienware, Dell, Viper Motorcycle, Load King, Starbucks.
See how we engage & find your IP tier →The professional services practice funds the ventures. ROAR BE+ — 800hp, 1.9s 0-60 — is in design phase. YOND electric boat fleet. FlyDrone aerial access. Vehicle Share. Groom Club. RX Kit. One wallet.
